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- UNIT 5Chitra.VLecturer commerce and managementMESIOM Rajajinagar, Bangalore
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- EVOLUTION OF HOSPITAL OR HEALTHCAREINDUSTRYThe hospital industry is evolving int a heterogeneous, distributed and outsourced environment model. Thereis a regulatory push for more interoperability, auditing and automation, leading healthcare-relatedcompanies to modify and integrate their existing environments to interact with a variety of business partners.Healthcare medical providers are expanding their services from the local and regional level to the nationallevel. To support this growth, many are utilizing 3rdparty software products to support their businessadditionally, some national healthcare countries, such as Great Britain, are taking an international approachto standardizing data format and protocols used in the processing of patient records and healthcare visits.Healthcare has become one of India’s largest sectors – both in terms of revenue and employment. Theindustry comprises hospitals, medical devices, clinical trials, outsourcing, telemedicine, medical tourism,health insurance and medical equipment. The Indian healthcare industry is growing at a tremendous pacedue to its strengthening coverage, services and increasing expenditure by public as well private players.
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- The Indian healthcare delivery system is categorized into 2 major components – public and private.The government, i.e. public healthcare system comprises limited secondary and tertiary careinstitutions in key cities and focuses on providing basic healthcare facilities in the form of primaryhealthcare centers (PHCs) in rural areas. The private sector provides majority of secondary, tertiaryand quaternary care institutions with a major concentration in metros, tier I and tier II cities.India’s primary competitive advantage lies in its large pool of well-trained medical professionals. Also,India’s cost advantage compared to peers in Asia and Western countries is significant- cost ofsurgery in India is one-tenth of that in the US or western Europe.According to estimates, the overall Indian health care market today is US$65 billion, of which thehospital supplies and health care equipment segment is believed to be only around US$4.5 – 5million. Health care delivery, which includes hospitals, nursing homes and diagnostics centres, andpharmaceuticals, constitutes 65% of the overall market.
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- India requires 600000 to 700000 additional beds over the next five to six years, which potentiallythrows an opportunity of more than US$ 25–30 billion. While the existing hospitals would look atexpanding their capabilities, a lot of new properties would also come up.Overall the number of transactions in the healthcare space is going to grow as companies areseeking growth capital. The average investment size by private equity funds in healthcare chains hasincreased to US$ 20-30 million which was around US$ 5-15 million, said Mr. Abhishek P Singh,Associate Director for Health care, PWC.The Indian medical tourism industry is pegged at US$ 1 billion per annum, growing at around 18 percent and is expected to touch US$ 2 billion by 2015.There is a significant scope for enhancing health care services considering that there spending as apercentage of GDP is raising. Rural India, which accounts for over 70% of the population, is set toemerge as a potential demand source. Only 3% of specialist cater to rural demand.The hospital and diagnostic centres attracted FDI worth US$ 2793.72 million between April 2000 andJanuary 2015, according to data released by Department of Industrial Policy and Promotion (DIPP).
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- SOME OF THE MAJOR INVESTMENTS IN INDIANHEALTHCARE INDUSTRY ARE AS FOLLOWS:1. Mylan Inc has signed a deal to acquire the female healthcare businesses of FamyCare Ltd, a specialty women’s healthcare company, for US$ 750 million in cashand additional contingent payments of up to US$ 50 million.2. Sanofi-Synthelabo (India) Ltd had invested Rs. 90 crore (US$ 14.47 million) inApollo Sagar Clinic Ltd (ASCL), a unit of its subsidiary Apollo Health and LifestyleLtd.3. Apollo Hospitals Enterprise (AHEL) plans to add another 2000 beds over the nexttwo financial years, at any cost of around Rs.1500 crore (US$241.24 million), asper Mr.Prathap C Reddy, Founder and Executive Chairman, Apollo Hospitals.
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- 4. Temasek Holdings Pvt Ltd has acquired the entire 17.74% stake ofPunj Lloyd Ltd, in Global Health Pvt Ltd, which owns and operates theMedanta super specialty hospital in Gurgaon, Haryana.5. CDC, the UK’s development finance institution, has invested US$ 48million in Narayana Hrudayalaya hospitals, a multi-speciality healthcareprovider. With this investment, Narayana Health will expand affordabletreatment in eastern, central and western India.6. Apollo Health and Lifestyle Ltd (AHLL), wholly–owned subsidiary ofApollo Hospitals Enterprise, has acquired Nova Speciality Hospitals atan estimated cost of Rs.135-145 crore.
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- NATURE OF HEALTHCARE SERVICEHealthcare is conventionally regarded as an important determinant in promoting the general physicaland mental health and well-being of people around the world. Healthcare services include diagnosis,treatment and prevention of disease, illness, injury and other physical and mental impairments inhuman beings. Healthcare is delivered by practitioners in allied health, dentistry, midwifery, medicine,nursing, optometry, pharmacy, psychology and other health professions. It refers to the work done inproviding primary care, secondary care and tertiary care as well as in public health.The delivery of modern healthcare depends on groups of trained professionals and paraprofessionalscoming together as interdisciplinary teams. This includes professionals in medicine, psychology,physiotherapy, nursing, dentistry, midwifery and allied health, plus many others such as public healthpractitioners, community health workers and assistive personnel, who systematically provide personaland population-based preventive, curative and rehabilitative care services.
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- CONT’DPrimary healthcare involves the widest scope of healthcare, including all agesof patients, patients of all socioeconomic and geographic origins, patientsseeking to maintain optimal health, and patients with all manner of acute andchronic physical, mental and socio health issues, including multiple chronicdiseases. Consequently, a primary care practitioner must posses a widebreadth of knowledge in many areas. Secondary care is the health careservices provided by medical specialists and other health professionals whogenerally do not have first contact with patients, for example, cardiologists,urologists and dermatologists.
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- RISK INVOLVED IN HEALTHCARE SERVICES1. Patient Safety Risks: Patients lives and health are put at risk when diseases are misdiagnosed,wrong treatments are prescribed or accidents occur in the operating room. All it takes is amoment of laxity, ignorance or distraction to cause immense harm to patients and their families.Law suits are inevitable and reputational damage is long-lasting.2. Fraudulent Claims Risks: Fraudulent claims be it in the form of billing services not rendered,administering unnecessary tests and treatments, or unbundling lab services can exhaust healthbenefits and drain the economy.3. Documentation Risks: Data entry errors, while unavoidable, can often be costly and sometimesfatal. For instance, wrongly documented medicine dosages or allergies to a particular drug couldadversely affect a patients health. Billing or calculation errors could result in overpayments orunderpayments which would invite questioning from auditors and cause a loss of credibility.
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- CONT’D4. IT Risks: Over the last few years, path-breaking developments in technology have taken healthcare tothe next level. However, the increasing use of technology has also introduced new levels of complexity andthreats such as:Security Breaches: Hacking and other kinds of security breaches can cause confidential information to fallinto the wrong hands. This, in turn, could expose millions of patients to hazards such as illegal altering ofinformation, public exposure of confidential data, stolen identities and blackmail.Malicious Attacks: The increasing sophistication of IT viruses, worms and other malicious attacks poses asignificant threat to the security, confidentially and integrity of valuable health information. If firewalls are notstrong enough, the information may not be retrievable or traceable.Internal IT Fraud: Healthcare organizations take great pains to safeguard themselves against externalsecurity threats. But some of the most dangerous threats lie within the organization. Insiders have broadaccess to sensitive data, and know which system it lies in, where the system it is, and how it works. Thismakes it easier for them to steal valuable information, and illegally use it for financial gain.
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