Event Management MCQs (Multiple Choice Questions)

DNYANSAGAR ARTS AND COMMERCE COLLEGE, BALEWADI, PUNE45

Subject – Event Management (602) Class : TYBBA (2013 Pattern)

PROF . SWATI BHALERAO www.dacc.edu.in

UNIT 1. INTRODUCTION TO EVENT AND EVENT MANAGEMENT

1. Who is the creative side of the event design industry?

a. Event planner

b. Event manager

c. Event coordinator

d. Event administrator

2. Compared to other marketing communications tools, PR is the:

a. Excellent at closing sales

b. Worst for generating trust & confidence

c. Average for generating trust & confidence

d. Best for generating trust & confidence

3. Which of the following is incorrect?

a. Sponsorship can make immediate sales

b. Carry simple awareness based messages

c. Make an interesting association for the audience

d. Provide sponsors an opportunity to blend all the tools of the promotional mix

4. Which of the following is not a main reason for the growth of sports sponsorship?

a. Its propensity to attract large audiences

b. High visibility opportunities

c. High feedback opportunities

d. Simple segmentation, large audiences who share similar characteristics

5. The most popular form of sports' sponsorship is:

a. League

b. Event

c. Team

d. Individual

Page 1

DNYANSAGAR ARTS AND COMMERCE COLLEGE, BALEWADI, PUNE45

Subject – Event Management (602) Class : TYBBA (2013 Pattern)

PROF . SWATI BHALERAO www.dacc.edu.in

6. The group to where the suppliers of the stage, venue and security can coordinate.

a. Reception.

b. Program

c. Logistics

d. Secretariat

7. The most important information a meeting planner can determine prior to an event is:

a. Past events held by the group

b. Expected attendance

c. The budget

d. Group demographics

8. Budgeting an event, negotiating contracts, arranging the speaker, and organizing

Audio visual needs is part of which stage of the event planning process?

a. Research

b. Design

c. Planning

d. Coordinating

9. Which of the following is the most popular type of event site used?

a. Hotel/Resort

b. Convention Center

c. Banquet Hall

d. Club

10. Serves different purposes. The most common purposes are to raise funds, and to

increase awareness of a particular group, cause, or destination. Different types of

events that are classified by purpose.

a. Public events

b. Cultural events

c. Non profit organizations

d. Corporate events

11. Corporations and associations produce special events for their members

a. Meetings

b. Private events

c. Political events

d. Public events

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DNYANSAGAR ARTS AND COMMERCE COLLEGE, BALEWADI, PUNE45

Subject – Event Management (602) Class : TYBBA (2013 Pattern)

PROF . SWATI BHALERAO www.dacc.edu.in

12. An event manager must recruit personnel during which stage of an event management

plan?

a. coordinating the event

b. staging the event

c. scheduling the event

d. negotiating the contract for the event

13. Event marketing is

a. A good

b. A service

c. Tangible

d. A product

14. Which of the following is not a recognized type of plan?

a. Business

b. Succession

c. Ad hoc

d. Financial

15. What does the acronym SMART stand for?

a. Suitable, measurable, actionable, realistic and timely

b. Specific, measurable, actionable, realistic and timely

c. Standardized, measurable, achievable, realistic, and timely

d. Specific, measurable, achievable, realistic and timely

16. Which is an example of a threat in event management

a. Favorable newspaper article

b. Financial stability

c. Successful traffic flow

d. Economic downturn

17. What is the purpose of an itinerary?

a. To list all the contact details of your colleagues and suppliers

b. To keep track of your company’s finance

c. Ro track the event’s development and schedule during planning and hosting

d. To provide guests with information about what your event will entail

Page 3

DNYANSAGAR ARTS AND COMMERCE COLLEGE, BALEWADI, PUNE45

Subject – Event Management (602) Class : TYBBA (2013 Pattern)

PROF . SWATI BHALERAO www.dacc.edu.in

18. Why should you research into whether or not there are other similar corporate events

happening around the same time as yours?

a. Because you can look into what they’re doing and emulate it

b. Because hosting your event at the same time could affect its attendance

c. Because you can suggest teaming up with them to make your event bigger

d. Because you’ll know it’s a good time to host your event if others have picked that

time

19. What might you do to ensure that your event meets good health and safety standards?

a. Send guests an email saying they should be careful when they attend

b. Put up safety notices throughout the venue so people are reminded

c. Hire a safety inspector to be present on the day of event

d. Carry out a risk assessment of the venue and whenever new arrangements are

made

20. When booking a supplier, service, entertainer, etc., what should you determine?

a. That they have public liability insurance

b. That they have attended events like yours in the past

c. That they will fully sponsor your event

d. That they are the most local option available

21. You’ve found a venue online that you think would be suitable. What should you do?

a. Book it immediately so you have a back up at all times

b. Visit the venue to further determine its suitability

c. Compare its renting price with others and go with the cheapest option

d. Compare its location with others and select the venue nearest to you

22. Event staff who work for no pay are called:

a. Casual staff

b. Volunteer staff

c. Part-time staff

d. Event staff

Page 4

DNYANSAGAR ARTS AND COMMERCE COLLEGE, BALEWADI, PUNE45

Subject – Event Management (602) Class : TYBBA (2013 Pattern)

PROF . SWATI BHALERAO www.dacc.edu.in

23. Ensuring that local community stakeholders are supportive of the event is

important because:

a. It helps the smooth running of the event

b. It is a legal requirement

c. It helps to attract local participants

d. It discourages participants from outside of the community

24. It is advisable that the Event Director:

a. Is solely responsible for making important decisions about the event

b. Consults with stakeholders before making important decisions about the

event

c. Leaves import decisions about the event to stakeholders

d. Forms a committee to make decisions about the event

25. Which of the following is not a function of the event organising committee?

a. Provide advice to the event director

b. Take a share of the tasks involved in organising of the event

c. Develop the event management plan

d. Share in the process for making important decisions about the event

26. Which of the following should be developed first:

a. The events marketing strategy

b. Sponsorship proposals for the event

c. Event plan

d. A work breakdown structure

27. Event planning subfields include all of the following except:

a. Lambing

b. Sports events

c. Retail events

d. Meetings and conferences

28. External stakeholders might include:

a. City agencies

b. Media

c. Government

d. All of these

Page 5

DNYANSAGAR ARTS AND COMMERCE COLLEGE, BALEWADI, PUNE45

Subject – Event Management (602) Class : TYBBA (2013 Pattern)

PROF . SWATI BHALERAO www.dacc.edu.in

29. The Glastonbury music festival promotes greener events through:

a. Travel

b. Water reuse

c. Green police

d. Signs

30. Growth opportunities for special events include:

a. Global business

b. Public relations

c. Marketing and retail sales

d. All of these

31. The use of celebrity sponsorship, endorsements and advertisements for events

combines which of the following:

a. Guaranteed interest in and publicity for the event

b. Guaranteed success for the event

c. Provides a proven, safe and stable option for events

d. None of the above

e. All of the above

32. Events Marketing

a. Mass consumers

b. Smaller, discrete, alternative or underground consumers

c. Proms audiences

d. Teenagers

e. Glastonbury festival attendees

33. The department(s) that an event management company will have is (are)

a. Creative

b. Production

c. Client servicing

d. All of the above

34. Inspiring the staff is a good reflection of which type of skill?

a. Negotiating

b. Leadership

c. Project management

d. Budgeting

Page 6

DNYANSAGAR ARTS AND COMMERCE COLLEGE, BALEWADI, PUNE45

Subject – Event Management (602) Class : TYBBA (2013 Pattern)

PROF . SWATI BHALERAO www.dacc.edu.in

35. Which of the following is a not-for-profit organization that is located in almost every

city in the United States and Canada?

a. MPI

b. CSM

c. CVB

d. CFEE

36. Determining where a special event should be held, what the focus should be, and its

location helps answer the event planner's questions during which stage of the event

planning process?

a. Research

b. Design

c. Planning

d. Coordinating

37. Budgeting an event, negotiating contracts, arranging the speaker, and organizing

audiovisual needs is part of which stage of the event planning process?

a. Research

b. Design

c. Planning

d. Coordinating

38. Which of the following is the most popular type of event site used?

a. Hotel/resort

b. Convention center

c. Banquet hall

d. Club

39. Serves different purposes. The most common purposes are to raise funds, and to

increase awareness of a particular group, cause, or destination. Different types of events

that are classified by purpose.

a. Public events

b. Political events

c. Cultural events

d. Non-profit organizations

e. Corporate events

Page 7

DNYANSAGAR ARTS AND COMMERCE COLLEGE, BALEWADI, PUNE45

Subject – Event Management (602) Class : TYBBA (2013 Pattern)

PROF . SWATI BHALERAO www.dacc.edu.in

40. Special events limited to a select group of individuals. A variety of events include social

functions as well as business functions. Admission or entrance into a private event is

by membership or invitation.

a. Social events

b. Public events

c. Private events

d. Colleges and universities

e. Meetings

41. Stage events and rallies. For example, national and provincial parties hold conventions

that generate income for hotels, transportation, businesses, and restaurants.

a. Corporate events

b. Tourist attractions

c. Public events

d. Political event

e. Cultural events

42. Fairs, festivals, and other similar events can be large or small. They can also have local

or national appeal. For example, religious groups hold many events, ranging from

religious retreats and sponsored trips to sacred cities. Art communities and groups

create and host a variety of these type of events. Concerts, theatre events, museum

collections, and movie premieres are all types of these events.

a. Trade shows/trade fairs

b. Retreats

c. Cultural events

d. Social events

e. Public events

43. Often participates in parades and flag-raising ceremonies which follow strict rules of

protocol.

a. Private events

b. Military events

c. Corporate events

d. Cultural events

e. Political events

Page 8

DNYANSAGAR ARTS AND COMMERCE COLLEGE, BALEWADI, PUNE45

Subject – Event Management (602) Class : TYBBA (2013 Pattern)

PROF . SWATI BHALERAO www.dacc.edu.in

44. Promotes events. Disneyland’s Main Street Electric Parade is an example of this.

a. Social events

b. Consumer shows

c. Public events

d. Tourist attractions

e. Cultural events

45. Many departments in educational insitutions are involved with these types of events.

Annual events include orientation, career day, and convocation. There are also arranged

concerts, guest speakers, and award receptions.

a. Public events

b. Social events

c. Colleges and universities

d. Non-profit organizations

e. Forums

46. There are numerous of these organizations that organize events such as golf

tournaments, wine receptions, auctions, luncheons, etc.

a. Non-profit organizatons

b. Tradeshows/trade fairs

c. Tourist attractions

d. Social events

e. Politcal events

47. This type of event makes up a large part of the private events industry. Weddings, bar

mitzvahs, anniversaries, birthdays, and other family celebrations generate a significant

amount of banquet and entertainment revenue. Amateur sporting events are also a large

component of the social events market. Recitals, dance and community theatre

productions, and family-focused events also fit into this category.

a. Political events

b. Cultural events

c. Social events

d. Tourist attractions

e. Public events

Page 9

DNYANSAGAR ARTS AND COMMERCE COLLEGE, BALEWADI, PUNE45

Subject – Event Management (602) Class : TYBBA (2013 Pattern)

PROF . SWATI BHALERAO www.dacc.edu.in

48. Sponsor events to introduce new products, reward outstanding performance, increase

sales motivation, or simply to provide information. Incentive travel is a lucrative

segment of the corporate market. Company employees with outstanding performance

may receive unique travel experiences to a desirable destination.

a. Corporate events

b. Exhbitions

c. Symposiums

d. Trade shows/trade fairs

e. Tourist attractions

49. Corporations and associations produce special events for their members.

a. Meetings

b. Military events

c. Private events

d. Political events

e. Public events

50. Typically involves a general group session in a large auditorium, followed by

committee meetings in small breakout rooms. They are usually held regularly , maybe

anually, and occur for at least three days. Trade and technical conventions are often

held in conjunction with exhibitions.

a. Forums

b. Conventions

c. Conferences

d. Seminars

e. Congresses

51. Similar to conventions but usually deal with specific problems or developments rather

than with general matters.

a. Lectures

b. Congresses

c. Symposiums

d. Conferences

e. Panels

f. 14.

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Event Management MCQs

Event Management MCQs

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